OLEHENRIKSEN APRÈS SKIN RICH RESCUE CRÈME CAMPAIGN
Design Duration: August 2024 - January 2025
Employer: Kendo Brands, an LVMH company
For this campaign, Alex worked closely with Creative Director and Art Director in construction of creative assets for ecommerce, CRM, and social marketing applications including:
- Olehenriksen.com launch assets (HP, PPage, CRM and Social)
- PPage graphics for ole.com, sephora.com, ulta.com and other national + global distributers
- Digital marketing banners, including a digital style guide for creative guidance to global regions
- Influencer PR Marketing Box + Ski Map Insert
HIGHLIGHT:
Successful contributions to marketing campaigns delivering $122M, a 29% YOY revenue increase in 2024, pushing OH officially to a Top 20 brand at Sephora and Top 10 brand at Ulta Beauty.
CAMPAIGN STORY:
“Whether you over-exfoliated, tried the wrong prescription cream, flew ten hours or just woke up parched, Apres Skin delivers intense hydration to rescue dry, stressed skin. Inspired by Scandinavian winters and apres-ski fun, it also calms skin, soothing and smoothing while it boosts your skin barrier. Packed with vitamins, minerals, ceramides and Scandinavian superberry oils, this thick rich cream glides on instant protective relief.”
DIGITAL LAUNCH ASSETS
PPAGE INFOGRAPHICS
DIGITAL MARKETING BANNERS
INFLUENCER PR MARKETING BOX + SKI MAP INSERT
ABOUT OLEHENRIKSEN
For over 40 years, OLEHENRIKSEN has brought Clinical Scandinavian Skincare all around the globe. Inspired by its founder’s spa expertise, OH brings joy + results in every bottle since 1983.