LIP LAB DIGITAL
+ PRINT PROJECTS
Design Duration: March 2022 - Now
Employer: Kendo Brands, an LVMH company
Alex worked closely with Creative Director and Marketing Coordinators in construction of creative assets for ecommerce, CRM, social and in-store applications including:
- Liplab.com launch assets (HP, ppage, CRM and social)
- In-store graphics + collateral
- Creator guide + menu
- Asset re-touching + management
HIGHLIGHT:
Successful contributions to marketing campaigns and digital launches resulting in 59% YOY growth in 2023.
DIGITAL LAUNCH ASSETS
CREATOR GUIDE + MENU
SOCIAL GRID + HIGHLIGHTS
IN-STORE GRAPHICS + COLLATERAL
ABOUT LIP LAB
Lip Lab is a beauty experience where customers work with a color expert to create their own custom lip products, such as lipstick, gloss, or balm. Customers can choose the color, texture, scent, and more.